Do you wish you could drive a steady, reliable stream of new caregivers and NEVER AGAIN worry whether or not your recruitment ads are generating enough quality applicants?
If so...keep reading.
Did you know that traditional home care recruitment and retention, is DEAD?
The problem is the home care industry is currently using outdated, antiquated recruitment and retention methods that were developed in the 1940s, 50s and 60s…for Baby Boomers.
The home care industries current model of caregiver recruitment and retention is broken, dead.
To make matters worse, owners typically have ZERO training or experience in crafting recruitment ads that:
1 - Integrate key psychological drivers
2 - Address emotional hot buttons and
3 - Tap into the core motivators of today’s caregivers
Which means you’ll NEVER attract enough caregivers to consistently cover all your clients’ hours, unless something changes.
Since starting my own home care company back in 1996, I’ve devoted decades to understanding why our current recruitment and retention systems are failing – and developing NEW tools that do work.
In my “Home Care Lab” I research, test and develop the newest, sometimes outrageous, methods and techniques.
Like you, I used to feel absolutely frustrated with the dismal response the “normal” recruitment ads were generating. It felt like it was impossible to attract enough quality caregivers.
Then (after years of research, testing and development) I found ways to create new recruitment methods and techniques that worked…methods that continue to drive more AND better qualified caregivers - not just warm bodies.
This Brand New Service is currently solving home care owners’ biggest, hairiest caregiver recruitment nightmares AS WELL AS their frustration and overwhelm, in a very unique way.